We help startups tell their stories to customers.
Almitra equips early stage startups to position their products and build deal flow.
We provide tailored content and collateral production for every stage of your customer cycle.
Partner with seed startup vets who have experience bringing companies to their next funding rounds.
Translate product vision into customer resonance
Collateral & content
Educate your market about what your product solves, and amplify your selling points for faster adoption.
Internal guides
Transfer vital customer and competitive learnings across your GTM function, new hires, and internal teams.
Advice & strategy
Early stage sales is known to induce lots of head scratching. Make use of our experience.
We love helping founders reach their next round.
Nearly every key task in the early stages of a startup can feel impossibly difficult.
Almitra was founded to make early journeys easier out of an affinity for startups against the odds.
We bring a decade of early stage GTM learnings to your journey, so that your vision can resonate with customers as intended.
If you can use our services to reach your startup’s next phase in some small way, then we are contented in a big way.
About the founder
Adam Coquia has spent a decade on front lines of startups building go-to-market strategy and owning revenue contribution.
At his last company, he built the go-to-market function at the Y Combinator seed startup Castle.io, where he joined as employee number six and the first commercial hire.
In one year, he quintupled company annual recurring revenue, led all revenue generation and client work, and enabled a Series A funding round by Index Ventures.
There he discovered the potency of tailored collateral, and iterated his sales process to incorporate self-authored materials, much to the success of the company.
He has run and closed deal cycles exceeding a career total of $48M in annual revenue.